RIDERS FOR LIFE
The Motorcyclists Confederation of Canada (MCC) is excited to unveil the newly revised Safety Awareness Campaign, just in time for Motorcycle Safety Awareness Month this May, celebrated across Canada. This year, we’re embracing a message that resonates beyond just one month; we’re proud to introduce our “Riders For Life” campaign.
Campaign Logos
ON ROAD
Introducing our sleek and sophisticated imagery tailored for on-road enthusiasts. From gleaming highways to urban landscapes, our visuals exude the essence of the on-road riding experience. Join us as we champion responsible riding, obeying laws, and donning the right protective gear. Let’s make every on-road journey safe and unforgettable.
OFF-ROAD
From rugged trails to muddy tracks, our visuals capture the adrenaline-fueled spirit of off-road exploration. Embrace the challenge of the untamed terrain while prioritizing safety at every turn. Join us as we advocate for responsible off-road riding, respecting the environment and mastering the trails. Let’s make every off-road adventure an exhilarating and safe experience.
ADVENTURE
From majestic mountain vistas to remote wilderness, our visuals embody the spirit of adventure on two wheels. Explore new horizons while prioritizing safety and responsibility. Join us as we advocate for responsible adventure riding, embracing the thrill of the unknown while adhering to rules and regulations. Let’s make every adventure a safe and unforgettable experience, because together, we are Riders For Life.
On Road Examples
OFF-Road Examples
ADVENTURE Examples
